Our Ongoing Commitment to Your Success
Digby’s Client Services Teams focus on execution of a seamless and high-quality mobile implementation and then, once service is launched, engage in ongoing discussions to share analytics, best practices and support to ensure that the brand is best positioned for long-term strategic success.
An Engagement Manager will lead a well-defined project management process to ensure a seamless implementation and launch of service. The Engagement Managers bring a wealth of mobile commerce experience and best practices in mobile web and rich app development that brands can leverage.
A Secure, Enterprise Grade Environment
Partnering with Digby gives you the peace of mind in knowing that your mobile implementations are being supported in an enterprise grade environment through our investment in our 24×7 Network Operations Center, PCI Level 1 certification, high network availability, SLAs and quick response time from our time-tested processes and operational scale. Digby has been enabling brands since 2006 so we know how to get your mobile implementations up and running in the fastest and most seamless way.
Ongoing Account Management
Once the Mobile offer is launched, a dedicated Client Services Account Manager will schedule business review sessions to help ensure consistent communication and sharing of analytics and best practices. The Account Manager is the brand’s primary resource for reporting, marketing & merchandising, business review, exploring new opportunities and administrative needs.
Driving Awareness of the Retailer’s Mobile Channel
Through the 400+ press and analyst contacts Digby has established in the wireless, business and consumer industries, brand partners receive significant visibility through announcements, interviews, launch events, speaking roles and case studies. This creates brand leadership and is a great launching point to start communicating the brands mobile strategy, driving customers to your stores.
Brand Best Practices For Mobile
Mobile is a new channel for many brands so sharing best practices on an ongoing basis is an important part of the process to ensure long-term success. With our years of experience in mobile and learning’s from the 50+ major brands we have enabled, the Digby Client Services Account Manager meets with the retailer on a regular basis to share best practices including:
- Measuring results and continuous improvement
- Device patterns
- Application downloads
- Conversion and buying behavior
- Traffic by category
- Traffic by SKU
- Total order
- Average order value
- Campaign Tracking
- Funnel Analysis
- Deep in-store metrics through Localpoint Analytics
- Performance considerations for mobile
- Creating the shortest path to purchase
- Design for One Web
- Web standards for mobile
- Staying away from known hazards
- Building experiences for users on the go
- Trends in mobile commerce
- Building the mobile marketing funnel
- Optimizing the conversion funnel
- Multi-channel marketing techniques