Digby and SapientNitro Join Forces

SapientNitro has joined Digby’s Localpoint Partner Network, a partnership that will give retailers and brands access to both SapientNitro’s digital marketing network and Digby’s Localpoint mobile platform.

The mobile marketing partnership will enable real-time mobile engagement of consumers in brick and mortar locations and will also provide detailed analytics and targeted mobile messaging capabilities for merchants and brands.

“This past holiday season marked a fundamental shift in how consumers personally connect with brands across all experiences,” said Michael Leonard, VP of mobile marketing for SapientNitro. “The Localpoint Mobile Platform allows us to help transform the retail landscape by creating an experience for the always-on-the-go shopper. This partnership with Digby provides an opportunity to elevate the mobile and retail industry.”

Read more at Mobile Marketing Magazine (posted Feb 05, 2013) Digby and SapientNitro Join Forces